Business Theory and History

John Booth, in Extending Magic Beyond Credibility, his thirteenth (and possibly best) book on magic, looks back on his more than 70 years of experi...

Magic Inside Out by Robert E. Neale & Lawrence HassTheory and Art of Magic PresasROBERT E. NEALE is an international treasure for magicians who...

Suzy Wandas came from the humblest of beginnings.Nothing about her entry into the world was auspicious, nor did it portend to her future as a star ...

Although the magic wand is a primary symbol of magic, many magicians today disregard it as an affectation, anachronism, or empty contrivance. And s...

The collection you've been waiting for - from no other than Juan Tamariz! Appropriately named, Juan Tamariz -- Magic From My Heart shows us why Jua...

Classic Correspondence from Egyptian Hall Museum volume II by Mike CaveneyVolume 2 contains 24 more letters from Mike's acclaimed Classic Correspon...

The magicians handbook for booking big gigs! Over 20 years, Antwan Towner went from penniless, nearly homeless street performing, to performing on...

This is a funny, entertaining and inspirational collection of more than 3,000 magical facts, fallacies, wit and confabulations by Joe Hernandez.Ope...

Many magicians have suffered from performing effects that are similar with all their competitions. True story, yours truly have walked into a schoo...

This is the deluxe collector's limited edition.One of the most influential and fully-packed magic periodicals NOW in one complete hardbound volume,...

If magic is your business, or if you are tired of seeing other performers copy the products of your hard work, it is worth considering what you can...

New from Theory and Art of Magic Press: In 2010, Eugene Burger asked Larry Hass to write and oversee two books that would share all of his unpublis...

Compiled by Jonathan Royle, this is a massively powerful multimedia package containing dozens of step-by-step training manuals together with videos...

Invest in yourself. Read Maximum Entertainment 2.0, the MOST beloved and practical book for the magician and mentalist who wants to rise above the ...

Volume 2 continues where Volume 1 left off, with detailed explanations for over 20 Devin Knight masterpieces. It starts with three stunning effects...

Magicseen Publications is delighted to announce the publication of the first volume of a trilogy of eBooks featuring the amazing mentalism and magi...

The mad genius of card magic, Theodore DeLand, created over 100 tricks between 1904 and 1915. He was famous for his ingenious invention of speciall...

This book is an open door into the work and character of Miguel Gómez, one of Spain's most renowned magic stars. In its pages you will find a balan...

"Kuffs always surprises me with impossible new magic, hilarious presentations and overall human kindness. One my favorite magicians to watch!" - Br...

David Solomon is one of the nation's most prolific card veterans, accumulating fifty three years of questioning and challenging magical thinking-al...

Written by Alfred Trumble and first published in 1882, Faro Exposed was a landmark book on America's favorite crooked card game. It explains the or...

A new book from award-winning originators Chris Wardle and James Ward Practical ideas for devising effects, plus 15 great tricks to illustrate th...

Having performed over 4,500 shows in more than 25 countries, George Parker is a world-leading corporate magician. He has carefully guarded the secr...

Houdini's personal copy of his book with annotated pages written in his hand. Now available to the world for the first time since Houdini himself m...